Affiliate program
Turn Creator Payouts into a Revenue Line
Run global instant payouts to creators for every client campaign. As Merchant of Record, Talentir also takes care of compliance, invoicing and creator onboarding, so you can focus on scaling your agency.
The new shape of marketing
Creator campaigns only work if the payouts do
UGC and Micro-Influencer Campaigns are the fastest growing formats in marketing and more and more brands are asking for them. However, they come with complexities. Thousands of small payouts have to reach often inexperienced, cross-border recipients (without a finance team drowning).
Small payments
A campaign is hundreds or thousands of payouts of twenty or fifty euros, not a handful of supplier invoices.
Any amount, even the smallest
Massive scale
Volume is the whole point of the format. The workflow has to be identical whether a campaign pays fifty creators or ten thousand.
One click, one approval
Global by default
Reach decides who posts, so a campaign fills up from wherever the creators are. Every country adds a rail, a currency and its own paperwork.
24+ currencies, 180+ countries
Creators, not vendors
Most people posting UGC are not businesses. They have no invoice to send, no VAT number, and no reason to learn what either means.
Automated self-billing invoices
Compliance carried
Moving other people's money means licensing, KYC, AML and tax treatment. Somebody has to hold it, and it should not be the agency.
Talentir as Merchant of Record
Talentir is what makes the format possible.
Your team keeps running the campaigns. The payout layer, the invoicing, the compliance and the creator support sit with us.
Your numbers
What payouts could be worth to you
Today every payout leaves your agency and earns you nothing. As a Talentir affiliate, the same payouts run inside your product and pay you a share of the fee.
Creator payouts are small and frequent, which is exactly where the volume comes from.
What we assume
Your affiliate share of that fee. We agree the real number with you on the call.
The brand pays the fee, not you, and not the creator's headline amount. These are rough figures to start from, and we are happy to work through your own numbers together on a call.
What you earn
€1,125
revenue every month
€13,500
revenue every year
Where it comes from
A platform already doing it
viral.app turned payouts into a revenue line
94
brands live in the first five months
5,500
creator payouts processed
$1,400,000
paid volume
We built viral.app to run Canvas UGC end to end, and payments were the one piece we didn't want to build or license ourselves. With Talentir, brands pay creators right inside our platform, and as an affiliate we earn on every payout. Any platform doing UGC should be doing this.
Mike SchneiderCo-founder, viral.appRead the full storyEmbedded through the API
Talentir sits behind viral.app's own screens. A brand completes one KYB in the platform and pays creators there from then on, with approvals, tracking and records never leaving.
One platform, very different brands
The brands onboarded through viral.app were not alike. Larger ones came for the Merchant-of-Record cover; others wanted their creator accounting fully automated. Both ran on the same integration.
The model, in one line
Brands keep paying their monthly subscription. Every payout on top carries the Talentir fee, and viral.app earns a share of it, so more brands and bigger budgets both push that number up.
Want the same set up on your platform?
Why Talentir
The four ways agencies handle this
Three of them cost you either a build, your margin or a revenue line. Talentir costs you an onboarding.
Build payments yourself
A licence, KYC, AML, VAT treatment and cross-border rails, before a single creator is paid. Possible, and the most expensive way to find out how complex payouts are.
A payments roadmap you never wanted
Stripe Connect
Excellent for marketplaces, but onboarding thousands of casual creators is not what it was built for.
Merchant of Record liability stays with you
Tipalti or Hyperwallet
Designed for AP teams paying corporate vendors: they expect invoices and registered suppliers, which most UGC creators are not.
Creator experience reads like a procurement portal
PayPal Mass Pay
Fast to set up, then it eats the margin in fees and locks every recipient into one method.
Dies the moment a creator wants a bank transfer
Run it and earn on it
- Runs under your agency's own brand
- Merchant of Record, liability carried for you
- Thousands of small cross-border payouts
- A share of the fee on every payout you send
How it works
Payouts, handled end to end
You are adding a payout layer, not becoming a payments company. The licence, the compliance and the creator support stay on our side of the line.
Step 1
Set up your account
Your team sends payouts from the Talentir dashboard, or through the API from the tools you already run campaigns in. There is no payments infrastructure to build.
Step 2
Clients fund campaigns
A client completes a one-time KYB and funds the campaign budget. From then on payouts go out whenever a campaign calls for them.
Step 3
Creators get paid
Creators onboard themselves and pick their own method and currency. Talentir raises the self-billing invoice and carries VAT and Merchant-of-Record liability.
Step 4
You earn on every payout
The brand pays the Talentir fee on each payout, and your share of it lands as revenue on top of whatever you already charge.
Before you book
What agency teams ask first
No. Talentir is the Merchant of Record and holds the licensing, KYC, AML and VAT treatment. You are sending payouts through us, not taking on regulated activity.